Automation · 6 min read

How to Extract Every Asset From a Website Mockup in One Pass

You have a website mockup. A PNG, a PDF, a Figma export, an AI render — the format doesn't really matter. What matters is that nothing inside it is a usable file yet. The images are baked in. The fonts are pixels. The colors live inside JPG artifacts. The copy is unselectable. Here's how to turn that one flattened file into a full production asset package in a single pass.

The tools people currently duct-tape together

Ask a designer or a WordPress freelancer how they get from a flattened mockup to a ship-ready site and the honest answer is a chain of six tools:

  • Photoshop or Figma to crop each image by hand.
  • Remove.bg or Photoroom for the isolated subjects.
  • An AI upscaler for the small ones.
  • WhatFontIs or Fontspring Matcherator for typography.
  • An eyedropper extension for the palette.
  • OCR (or retyping) to recover the copy.

Every one of those tools works on one thing at a time. The context-switching, waiting, exporting, and renaming is what eats the day, not the AI.

The one-pass alternative

  1. Upload the flattened mockup as-is. No slicing, no prep.
  2. Draw a box around every asset you want out — hero photo, product shots, icons, logo, feature illustrations, headlines you want extracted as copy, sections you want font-matched.
  3. Per box, toggle what you want done: remove background, remove text, remove overlay, transparent PNG. Upscale and sharpen are on by default.
  4. Submit once. Every box runs in parallel. Fonts, colors, and copy are extracted from the whole mockup alongside the images.
  5. Download the package: named PNGs, a Google Fonts snippet, a palette (hex + CSS variables), and the raw copy.

What "every asset" actually means

  • Images. Hero photography, product renders, team headshots, testimonials, feature illustrations — each pulled clean, upscaled, and cropped to the box you drew.
  • Logos and marks. Transparent PNGs with the halo and jagged edges cleaned up.
  • Fonts. Identified for headline and body, mapped to a ready-to-paste Google Fonts snippet where a match exists.
  • Colors. A real palette with roles (primary/accent/background/text), hex codes, and CSS variables — not just an eyedropper dump.
  • Copy. Headlines, subheads, and body copy as selectable text, not screenshots.

Why "flattened" is the whole point

AI website generators (Lovable, v0, Framer AI, Galileo, Midjourney website prompts) all output a flattened image. Client PDFs and brand decks are flattened. Figma files that were exported and re-imported are effectively flattened. There is a huge and growing gap between "here's what the site should look like" and "here are the files you need to build it" — and no tool built before AI mockups existed was designed to close that gap.

Use cases we see most

  • Web freelancers building from AI mockups.Client generates a mockup in an AI tool and hands it over. Getting real assets out of it used to kill the margin on the project.
  • Agencies with client PDFs. Brand decks with dozens of placed images across pages become a folder of clean, upscaled PNGs.
  • WordPress builds. Elementor, Divi, Bricks, Gutenberg — they all need real files. This is how you get them.
  • Pitch decks and case studies. Pulling clean assets off a screenshot for a portfolio without opening Illustrator.

Common questions

How is this different from Photoshop generative fill?

Generative fill is one selection at a time, one prompt at a time, and it re-imagines the subject. Arturo runs a targeted cleanup on every box in parallel — same subject, cleaner file.

Does it work on multi-page PDFs?

Yes. Upload the PDF and every page becomes part of one long canvas you can box across. One submit for the whole deck.

What if I only want the copy, not the images?

That's fine — copy, fonts, and colors extract from the whole mockup automatically. You only draw boxes for the images you want.

Turn a mockup into an asset package

First 25 assets are free — no signup required. Drop your mockup in, box every asset, submit once.

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